"We had great webinar and video content but our website's functionality was too limited to effectively deliver this content to our members, and non-members."
AIPM was producing and hosting webinars & conferences, and producing great video content for members. However, the limited functionality available on their website resulted in restricting their audience to existing members only, missing the opportunity to extend their reach and expand their community.
AIPM understood the high value of their live and post-presentation video content for members & non-members alike but needed an effective means to deliver this value across a broader community.
Solution: Webcastcloud’s Video Monetization and Virtual Event Platform
Webcastcloud’s Video Monetization & Virtual Event Platform enabled AIPM to take advantage of this missed opportunity with the creation of AIPM OnDemand a dedicated branded video channel.
This end-to-end On Demand solution opened up video content and live Seminars, Forums, Community-Engagement & Webinars to members and non-members alike. AIPM OnDemand is now providing ongoing content accessible year-round and enabling the addition of CPD points tracking.
AIPM now proudly promote their dedicated AIPM On Demand video channel that delivers hours of valuable on-demand video content, Webinars, Seminars, Forums, and CPD points tracking. AIPM’s ability to deliver this On Demand content at a time that suits subscribers represents its ongoing commitment to providing members with the very best professional resources.